Performance Optimization

Speed is a feature

Every 100 ms of load time costs you conversions, engagement and search rankings. Performance optimization isn't a nice-to-have — it's one of the highest-ROI investments you can make in your product. We find what's slow and make it fast.

Performance auditing

We start with comprehensive profiling — not opinions, but data. We measure real user metrics, analyze server response times, trace database queries, and identify every bottleneck from the first DNS lookup to the last paint on screen.

Our audits cover:

• Server response times and TTFB optimization
• Database query analysis and N+1 detection
• Frontend bundle size and code splitting
• Image optimization and lazy-loading strategy
• Core Web Vitals — LCP, INP, CLS
• Caching strategy at every layer
• Third-party script impact analysis

Backend optimization

Slow APIs and database queries are the silent killers of user experience. We optimize Eloquent (and other ORM) queries, implement proper caching with Redis, reshape indexes and rewrite code paths that burn CPU cycles. The target is sub-100 ms response times for everyday operations.

We've turned 3-second page loads into 300 ms responses by fixing the right queries and adding the right caches — without any hardware upgrades.

Frontend performance

We optimize what the browser receives and renders. That means:

• Smaller JavaScript bundles via code splitting and tree shaking
• Optimized images in modern formats (WebP, AVIF)
• Efficient CSS delivery without render-blocking resources
• Proper asset caching with versioned file names
• Lazy loading for off-screen content

Infrastructure and CDN

If visitors are spread across regions, a single server in Frankfurt isn't enough. We set up Cloudflare, BunnyCDN or another CDN so static content is served from the nearest edge. We configure HTTP/2, HTTP/3, brotli compression and edge caching so the critical milliseconds work in your favor.

Continuous monitoring

Performance isn't a one-off fix — it degrades over time as features are added. We set up monitoring that catches regressions before your users notice. We use PageSpeed Insights, WebPageTest, New Relic, Grafana and other tools — monitoring covers both real-user data and synthetic tests.

• Performance audit with a written report and a prioritized improvement plan — €800–2,000

Frequently Asked Questions

How much does performance optimization cost?

Performance audit with a written report and a prioritized improvement plan — €800–2,000. Quick optimization (1–2 weeks, top bottlenecks) — €1,500–4,000. Deep optimization (1 month, full stack) — €4,000–12,000.

Do Core Web Vitals actually affect SEO?

Yes — Google has officially used Core Web Vitals as a ranking factor since 2021. It's not the main factor, but in competitive keywords it's one of the margins that separates position 10 from position 3. Beyond SEO, faster pages reduce bounce rate and lift conversions.

Do you do WordPress performance work?

Yes. WordPress often has performance issues — too many plugins, bad themes, inefficient queries. We optimize WordPress with proper caching (Redis object cache), CDN, image optimization and safe theme tweaks. If the site leans on heavy page builders (Elementor, Divi), the biggest win often comes from moving to a static generator or a headless WordPress setup.

Do you guarantee results?

After the audit we set concrete, measurable targets (e.g., LCP from 4.5s to 1.5s). If we don't hit the agreed targets, we keep working at no extra cost until we do.

How much improvement is realistic?

Most unoptimized sites see 50–80% reductions in load time. Core Web Vitals typically move from “poor” to “good” within 2–4 weeks. Every case is different — after the initial audit we give concrete expectations.